Creativity isn't confined just to what's inside the bottle when it comes to beer. Beer packaging has become a canvas for companies and their designers to express the essence and uniqueness of the brew it holds. From eye-catching illustrations (such as those for Asgard Brewing Company, above) to innovative bottle shapes, the art of beer packaging plays a pivotal role in attracting consumers and telling the brewery's story. In this blog, we'll explore some of the most remarkable and award-winning beer packaging designs from around the globe, showcasing how breweries are elevating their visual appeal to match the quality of their beverages. Join us as we toast these creative achievements that capture the imagination, attention on the shelf, and the palate of beer enthusiasts everywhere.

Discover more award-winning Design 2024 entries here. And don’t forget to enter our Design 2025 competition!