This is a thrilling continuation of the Graphis effort to document the ever-expanding realms of new interactive media. Selected from hundreds of submissions, the Designs shown here take their cues from many different sources, including companies such as Levi's, BMW, Tag Heuer, IBM and Apple, as well as studios seeking to promote their own identities. Featured Designs represent an array of media options, including websites, CD-ROMS, interactive kiosks, DVD software and new interactive tools. An editorial commentary offers a frank exchange between writer Lyle Rexer and Robert Greenberg, chairman and CEO of R/GA Interactive, who discusses both his pioneering past and the "third revolution" he sees in store for the future. Credits, project descriptions and indices complete this book as a great resource for both Designer and Client.

Interactive Design 1 - Digital Version

This is a thrilling continuation of the Graphis effort to document the ever-expanding realms of new interactive media. Selected from hundreds of submissions, the Designs shown here take their cues from many different sources, including companies such as Levi's, BMW, Tag Heuer, IBM and Apple, as well as studios seeking to promote their own identities. Featured Designs represent an array of media options, including websites, CD-ROMS, interactive kiosks, DVD software and new interactive tools. An editorial commentary offers a frank exchange between writer Lyle Rexer and Robert Greenberg, chairman and CEO of R/GA Interactive, who discusses both his pioneering past and the "third revolution" he sees in store for the future. Credits, project descriptions and indices complete this book as a great resource for both Designer and Client.

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