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  • Julia Kan Wah

Category
Design
Title
SHE N' TEA
Graphic Designers
Julia Kan Wah
Category
Design
Title
SHE N' TEA
Graphic Designers
Julia Kan Wah

Assignment

Visual Communication major project that showcases students' expertise and best reflects their creative and professional aspirations.

Approach

SHE N’ TEA is a range of traditional Chinese medicinal (TCM) tea formulas which help cure female health problems. The mission of SHE N’ TEA is to educate Western girls and women to use alternative natural remedies instead of using Western medicine. Traditional Chinese medicine addresses the root of the health problem, while Western medicine is more powerful, but may lead to side effects. SHE N’ TEA brand will empower women to successfully manage their own health and wellness throughout their lives. Our 100% natural remedies use organic herbs, which heals the root of each woman’s specific problems by restoring and strengthening both body and mind.

The name “SHE N’ TEA” was inspired by the word “shēnti”, which means “body and health” in Chinese. The brand also sounds like “she and tea”, which shows the relationship between women and the tea. Furthermore, the word “shen” means “spirit and mind”. In TCM, the spirit is an integral part of our well-being and our health.

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