• Competitions
  • |
  • Publications
  • |
  • Portfolios
  • |
  • Schools
  • |
  • Store
  • |
  • Blog
  • |
  • Info
SIGN UP or LOG IN
0
Graphis  

Judges Portfolios

  • Jinsoo Jeon

Category
Design
Title
altar portrait of Buddha
 
Category
Design
Title
altar portrait of Buddha
Category
Design
Title
ohnanhee brand identity
 
Category
Design
Title
ohnanhee brand identity

Assignment

personal training brand identity

Approach

As a personal training brand, it expressed the body structure by matching to the structure of fonts.
It symbolizes a variety of movements and harmony and it is realized in one form.

Results

Through the branding approach which has never seen in existing personal training brands, it gave lots of impact to customers and it brought two times of daily visiting texts and increased sales through it.

Category
Design
Title
Rethink, MMCA
 
Category
Design
Title
Rethink, MMCA

Assignment

Rethink, MMCA

Approach

Extension of the viewpoint of the world, things, era, and oneself through deep thoughts.
Through this, we created branding so that more meaningful moments can be found outside the museum.

Results

The design of this poster work has received great reviews from the culture & arts world.

Category
Design
Title
Ansan street arts festival
 
Category
Design
Title
Ansan street arts festival

Assignment

In the main poster, the visual representing the flame of arts focusing on the typography containing the image of HUG based on the initial A, arouses the mood of festival. On top of containing the identity and history of the existing festival, the geographical characteristics of Ansan-si and the popular perception of festival were formatively reinterpreted.

Approach

The representative objet of the poster is the alphabet A meaning Ansan, Art, and All. Implying various meanings beyond a simple initial, the alphabet A represents the recreation of new meanings. Especially, the shape of A that embraces with both arms symbolizes the artistic tolerance and harmony.

Results

The design of this poster work has received great reviews from the culture & arts world.

Category
Design
Title
The farm on big picture
 
Category
Design
Title
The farm on big picture

Assignment

<The Farm on Big Picture Branding>
The Farm on Big Picture is a startup farm of a young painter in a rural area. As a health brand, the farm directly cultivates and sells eco-friendly and organic vegetables.

Approach

The brand identity was designed in the way of setting the front view of the farm as a motif. It tried to express sincerity and eco-friendliness of the brand by matching the picturesque landscape in the outline of a vinyl greenhouse. With the motif of fresh vegetables and lives, the letters were designed to give soft and strong feelings. When its promotional materials and packages were made, eco-friendliness was taken into account, and therefore, plastic materials were excluded and soybean oil printing was applied

Results

By expanding the brand to the 6th industry and deploying storytelling of communication with the public, it grew to a Glocal brand.

Category
Design
Title
KB CARD Branding
 
Category
Design
Title
KB CARD Branding

Assignment

<KB CARD Goods Branding>
We have developed marketing tools and branding of KB CARD, a global financial brand.

Approach

KB Kookmin Card, providing a variety of solutions tailored to the people's lifestyles, as a life designer who goes beyond a simple mean of payment and gives power to the people's lives.

We strategically used friendly Yellow color under the theme of Friendly, Warm and Visible, considering the usability of the customer, not just a good looking design, and expressed the brand's unique identity, which is warm, comfortable, and simple.

We developed a design that gives familiarity and friendliness to everyone, rather than a colorful and trendy design for a certain class, but kept the basic framework, and we applied a Small Edge Point technique that was small but could change the overall impression by adding some new elements, .

We developed various application items based on the main concept, and through this, it was formed a new image friendly to the public, and furthermore, its image as a leading brand in the financial market was established.

Category
Design
Title
BIFAN Robotic Encyclopedia
 
Category
Design
Title
BIFAN Robotic Encyclopedia

Assignment

<BIFAN Robotic Encyclopedia>
We launched the Robot Encyclopedia as a limited edition goods of '23 Bucheon International Fantastic Film Festival' and distributed it to visitors.

Approach

It was designed in the retro style of the '70s and '80s, adding analogue retouching and typographic logos, and the printing method and the paper materials were also produced in classical technique. In addition, it applied seven types of cover design to raise its value of possession.

Category
Design
Title
AND OR, AND ON
 
Category
Design
Title
AND OR, AND ON

Assignment

<AND OR, AND ON>

The combination of brand and brand. It has renewed the brand identity of 'Brand Directors' and 'Brand Monster', which are developing the convergence of creators in different kinds of fields.

Approach

It delivers the messages of brand-to-public relationship (AND OR) and creation of the brand’s vitality through brand-to-brand combination (AND ON) by an impactful typeface, and it expressed its brand value as a living organism through organic layout and complex coloring.

Category
Advertising
Title
Human (un)limited
 
Category
Advertising
Title
Human (un)limited

Assignment

VISUALISATION OF SEGMENTATION AND CONTINUITY TO SHOWCASE
EVOLUTION OF HUMANITY, ITS PROCESS AND TIME.

Our technology can be interpreted as one of tools that Homo Sapiens
have been using and developed. The main visual ties the looks of
digitized world and analogue world. Also the variations of main visual
emphasizes the roughness of the hand rather than being logical and
mathematical.

Approach

To. Art & Tech
Don't be alone
Don't be trapped
If you do, you will stay in your limits
Be desirous of each other's role
Be merged with each other
Then innovation will begin
Another collaboration of Art and Tech.
HYUNDAI MOTORSTUDIO
Art Project [ Human (un) limited ]

Category
Design
Title
FASTEST STEP, FOLLOWING SIGHT
 
Category
Design
Title
FASTEST STEP, FOLLOWING SIGHT

Approach

As an exhibition poster of “FASTEST STEP, FOLLOWING SIGHT”, it tried to highlight the dynamic element from the still image.
It maximized the description of the dancer’s dynamics and foot to match the exhibition title and emphasized the movement of the eyes through text directionality in the entire layout.
In addition, it extended the poster into various poses to give it connectivity.

Category
Design
Title
23 Bucheon International Fantastic Film Festival
 
Category
Design
Title
23 Bucheon International Fantastic Film Festival

Assignment

<23 Bucheon International Fantastic Film Festival>
We designed the main catalog and ticket catalog by using “Cell of Fantasy”, a symbol of The Bucheon International Fantastic Film Festival.

Approach

The fantasy cells that seem to be sucked into UFO symbolize a new and imaginative energy having and dividing various possibilities. Irregular shapes encompass contrasting views and symbols and visual flexibility metaphorizes various imaginations, including love, fantasy, and adventure, which the Fantastic Film Festival embraces.

It potentially expressed the unknown space world based on the purple color, and applied anomalous layout with the concept that UFO is sucking up around. When the book cover is opened, white gradient was applied on the back of the book to visualize the spectrum coming from the spacecraft, and it was symbolized with the bar graph that goes up irregularly in the lower part of the booklet and egg-shaped UFO in the title side.

Results

We conducted successful film festival by developing consistent designs that reflect brand identity.

Category
Advertising
Title
Rethink, MMCA
 
Category
Advertising
Title
Rethink, MMCA

Assignment

As a branding project that can convey the role and value of MMCA to the public, it was designed based on the MMCA logo "window", which is the starting point of branding.
Extension of the viewpoint of the world, things, era, and oneself through deep thoughts.
Through this, we created branding so that more meaningful moments can be found outside the museum.

Category
Advertising
Title
Rear Occupant Alert (hide-and-seek)
 
Category
Advertising
Title
Rear Occupant Alert (hide-and-seek)

Assignment

Rear Occupant Alert (hide-and-seek)

Approach

We developed a viral image of Hyundai Motors that introduces the rear seat passenger notification system technology can prevent child accidents in the vehicle.
Witi explained the technology in a friendly way through situation setting.

Category
Design
Title
Artground
 
Category
Design
Title
Artground

Assignment

Artground Branding>

The ‘Artground’ was established with the philosophy of keeping children smile through arts’ is ‘creative art academy’. This organization consists of four areas: classical music, fine arts, modern dance, and flower art.
Artground branding is aimed at visualizing the concept ‘arts become daily life, which also becomes arts’.

Approach

The overall visuality of Artground was designed with the motif of the reestablishment of its role as a playground and of education children’s role as a player. The units of curriculum, modules, and tracks were systemized in the design.
The typograph logo was designed with the motif of a playground track, and then the design was expanded to icons and main elements.

Results

This branding contributed to active and autonomous learning experiences, and received socially positive evaluation.

Category
Design
Title
Nongdowon Dairy Farm
 
Category
Design
Title
Nongdowon Dairy Farm

Assignment

<Nongdowon Dairy Farm Branding>
Nongdowon Dairy Farm established in 1952 is one of the oldest farms in Korea and it has been running as a traditional dairy farm since 1973. It is a healthy brand that produces and sells organic fresh products (milk, cheese, yogurt) based on Nongdowon’s long history and tradition.

Approach

The brand identity was designed as a logotype with a structure that can potentially remind the image of the fence and brindle cow and it tried to express sincerity and eco-friendliness of the brand by matching the cow and the letter of Nongnowon in the outline of rectangular boarder.

Results

It has grown as a global brand by expanding the brand into the 6th industry such as experience programs and developing storytelling of communication with the public.

Category
Design
Title
#Evil spirit of hashtag
 
Category
Design
Title
#Evil spirit of hashtag

Assignment

#Evilspirit

Approach

The ‘all sorts of media and countless overlaps of superficial or implicative frames in them’ of digital society are the basic concept of this poster. The evil spirit-like truth or fiction fragmented by the frames, appears and disappears in an instant just like a ghost.

Results

The design of this poster work has received great reviews from the culture & arts world.

Design Firm
BRAND DIRECTORS
Client
DMZ Docs
Designer
Gyungsub Oh, Bomi Kim, Jinsoo Jeon
Category
Design
Title
9th DMZ Docs
Chief Creative Director
Jinsoo Jeon
 
Design Firm
BRAND DIRECTORS
Client
DMZ Docs
Designer
Gyungsub Oh, Bomi Kim, Jinsoo Jeon
Category
Design
Title
9th DMZ Docs
Chief Creative Director
Jinsoo Jeon

Assignment

Poster realized the work of art by Photographer Seong Nam-hun, the main poster, to be an image. The poster emphasizes the circular window that the girl in the work of art looks at as the central objet. The window is the frame that she looks at the world and her eyes. The circles that fill the poster are visualized as the many windows like documentary films, not the simple one that she looks at the world. This also reminds you of the DMZ International Documentary Film Festival that all tries to each viewpoint of documentary Photographers. BrandDirectors, the total branding group, was responsible for and arranged the design.
This photo caught a girl who looks at her friends playing around in the playground through a small hole that brings in natural light during break time in an elementary school in Kabul, Afghanistan. The DMZ International Documentary Film Festival that has marked the 9th anniversary as the vision of ‘The window looking at the world’ again presents the authenticity of documentary films and the spirit’s value through the girl that darkness and light cross each other.

Approach

'DMZ International Documentary Film Festival Branding' visually symbolized the sincerity and the banner of documentary through the feature of a girl with darkness and light crossed. The branding work was done with application of consistent identity to promotion materials, posters, outdoor advertising and images. Through the combination and expansion of main key visuals, the harmony with the public and the harmony of works were expressed.

Results

It gave lots of impact to people and it brought two times of daily visiting texts.

Agency
BRAND DIRECTORS
Client
HYUNDAI MOTOR GROUP
Seongbong Lim/ Woocheol Jeong/ Ilnan Cho/ Heewon Lee/ Min You
Art Director
Jinsoo Jeon/ Wanjae Jeon/ Hyungjoon Lim/ Minho Kim/ Daekyung Kim/ Jongbum Lee
Category
Advertising
Title
Safe Exit Assist(Pissing Boy)
 
Agency
BRAND DIRECTORS
Client
HYUNDAI MOTOR GROUP
Seongbong Lim/ Woocheol Jeong/ Ilnan Cho/ Heewon Lee/ Min You
Art Director
Jinsoo Jeon/ Wanjae Jeon/ Hyungjoon Lim/ Minho Kim/ Daekyung Kim/ Jongbum Lee
Category
Advertising
Title
Safe Exit Assist(Pissing Boy)

Assignment

Safe Exit Assist(Pissing Boy)

Approach

We developed a viral image of Hyundai Motors that introduces the rear seat passenger notification system technology can prevent child accidents in the vehicle.
Witi explained the technology in a friendly way through situation setting.

Results

Safe Exit Assist is a rear side warning system of Hyundai Car and we made a viral film easy for everyone to understand.
Through this campaign, we were able to promote the brand’s technology as well as prevent accidents of car users by reducing the accident rate to 35% nationwide.

Previous Next
  1. 1
  2. 2
  3. 3
  4. 4
  5. 5
  6. 6
  7. 7
  8. 8
  9. 9
  10. 10
  11. 11
  12. 12
  13. 13
  14. 14
  15. 15
  16. 16
  17. 17
  18. 18
View Thumbnails View Full Credits View Bio

Graphis Inc.


Publisher:
B. Martin Pedersen
Address:
389 5th Ave., Suite 1105
New York, NY 10016
Phone:
+1.212.532.9387
Email:
help@graphis.com

Current Competitions

  • Competition & Categories
  • Recent Entries

Winners

  • Recent Winners
  • Platinum Award Winners

Store

  • Annuals
  • Non-Annuals
  • Professional Books
  • Past Magazines

Portfolios

  • Masters Portfolios
  • Professional Portfolios

Competition Archives

  • Poster Competitions
  • Design Competitions
  • Advertising Competitions
  • Photography Competitions
  • Design Other Competitions
  • Logo Competitions
  • Logo Database

Schools

  • New Talent Competitions
  • School Directory
  • Education Masters
  • Schools FAQ

Annual Reports

  • Annual Reports Competitions
  • Top Annual Reports
  • Mead Show Winners
    (1963-2001)
  • Graphis Winners
  • Judges

Connect

Magazine Archives

  • Graphis Magazines
  • Magazine Contributors

About Us

  • About
  • Membership
  • FAQ
  • Employment
  • Terms & Conditions
  • Awards

© 2022 Graphis Inc. © 2022 Graphis Institute, a nonprofit 501(c)3 organization. All rights reserved.