- Award
- Merit
- Design Firm
- Antonio Queiros Design
- Client
- Occidens
- Designer
- António Queirós
- Category
- Packaging
- Country
- Portugal
- Award
- Merit
- Design Firm
- Antonio Queiros Design
- Client
- Occidens
- Designer
- António Queirós
- Category
- Packaging
- Country
- Portugal
- Title
- Occidens olive oil
- Photographer
- Jorge Almeida
Assignment
Occidens means West in Ancient Latin. To us it stands for the best food products from the West Coast of Europe and the oldest country in the world, as defined by its current borders - Portugal. The best products are always scarce and only small quantities are available, so we keep strict limits and controls on our production and distribution. Bio in Portugal means 100% biological. Natural and Genuine are our hallmarks. EU certification bears witness to our tradition: natural grown products with natural treatment and production processes. As a result, we are able to provide very special, certified and natural food products for the most demanding consumers worldwide.
Approach
The packaging shows a natural product and appeals to consumers that love natural gourmet products and value design. O.3 is the olive oil series. The color of the olive oil is our best selling point. The wooden box protects the olive oil from the light until it is time to go on display. The box can also be used as an attractive exhibitor prop at the point of sale. The high quality cork used to bottle the olive oil protects it for a very long time.
Results
The product is shown in a "naked" fashion, revealing its natural appeal and exclusive character, while its competitors appear more "hidden" or dressed. This results in a sensation of pureness and honesty, which is translated by the beautiful color and natural organic style approach.
Contact Information
- Company Name
- antonioqueirosdesign, lda
- Phone
- +351935538288
- antonio@antonioqueirosdesign.com
- Website
- www.behance.net/AntonioQueirosDesign
- Address
- r. Pedro Homem de Melo, 55 3.10
Porto
4150-599 PT
