To provide customers and dealers with the information needed to help make vehicle purchase decisions using a mobile-first format, allowing for a deep emotional connection to imagery and environment beyond details such as trim level, packages, options, specs.
A design leader, the Audi A7 is a vehicle that draws a great deal of attention. The theme, “The mysteries of attraction,” allowed us to show the many aspects of the new 2019 Audi A7 that make people react with strong emotions, from allure, to magnetism, to the bond formed from attachment. We also highlight the many technical aspects that make the second-generation Audi A7 an innovative leap forward.
Both client and dealers support the value the brochure provides as a premium sales tool.