Create a unique, sharp, non-traditional fashion display/headline typeface.

I started with high-contrast letterforms inspired by Bodoni and Didot, and began designing a modern take on the traditional fashion typeface. I did away most of the serifs, and exaggerated the remaining ones to give the upper case its distinctive sharp look.

The result is an elegant high-contrast semi-serif, of which there are few today. I plan on developing the family further with Banner/Hairline and Text weights/styles.