Peeler Farms prides itself in its quality certified wagyu beef raised naturally and locally in South Texas. The long-standing, family-owned business is a popular with both local farmer’s markets and well-respected chefs. Branding is inspired by beef industry shield icons and vintage Texas farm vernacular to give its authenticity and affirm its validity. Collateral includes stationery, responsive website with e-commerce, market items, packaging, and apparel.