Patricia Smith, Team Supervisor, Graphics Services Branch
Issac Evans, Deputy Director, Division of Communication Services (DCS)
Brad Myers, Director, Division of Communication Services (DCS)
Dr. Kimberley Lyles-Folkman, QAQC Manager, Graphics Services Branch
Cesar Rivera, Branch Chief, Graphics Services Branch, DCS
Assignment
The goal of this project was to design promotional content to help market the new infection control trainings for frontline health care workers. The initial focus is COVID-19 and will continue to other topics throughout the two-year campaign.
Approach
The campaign was concepted and designed using Warhol-esque repeats of 4 illustrated health care workers. Multiple skin tones were used to show diversity while also using the client- provided color scheme throughout.
Results
The client was very happy with the final design and received kudos directly from the client, as well as upper management for the work provided.
