BITE Beauty is a line of lip products made from entirely natural, food-grade ingredients. Concrete was brought on to create the branding and messaging, and again commissioned to develop packaging for a new lip gloss set.

We created the Deconstructed Rose Lip Gloss packaging to reflect timeless shades inspired by the elegance of a rose deconstructed into its most powerful elements.

The product was launched as a set for Mother’s Day, and was very well received by consumers.