I decided to enhance the masthead design and elevate the experience of the front cover.
The original type-face looks dated and hasn’t changed for decades. By using die-cutting, the new type-face and lettering also double as window that plays on color, design, and connection to the content on the second page. From far away, one would assume it is simply a flat cover. Up close, the cover draws the reader to engage and explore the contents inside.
