Doppio Sogno: Dream Story

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Award: Gold

Design Firm: IF Studio

Client: J Squad

Designer: Toshiaki Ide; Hisa Ide

Category: Print; Editorial

Country: United States of America

                
                        Award
                        
                            Gold
                        
                        Design Firm
                        
                            IF Studio
                        
                        Client
                        
                            J Squad
                        
                        Designer
                        
                            Toshiaki Ide
                        
                            Hisa Ide
                        
                        Category
                        
                            Print
                        
                            Editorial
                        
                        Country
                        
                            United States of America
                        
                        Title
                        
                            Doppio Sogno: Dream Story
                        
                        Photographer
                        
                            Max Zambelli
                        
                        Creative Director
                        
                            Toshiaki Ide
                        
                            Hisa Ide
                        
                        Art Director
                        
                            Kumiko Ide
                        
                            Athena Azevedo
                        
                        Managing Editor
                        
                            Francesca Maltauro
                        
                        Main Contributor
                        
                            Toshiaki Ide, Hisa Ide
                        
                         Executive Producer
                        
                            Lucia Braggion
                        
                            Amy Frankel
                        
                        Editor-In-Chief
                        
                            Maurizio Marchiori
                        
                            Max Zambelli
                        
                        Design Director
                        
                            Hisa Ide

Assignment

Design an article featuring high design furniture with paired fashion, photographed by Max Zambelli.

Approach

We were inspired by the futuristic furniture and the surreal quality of Zambelli’s photographs. The chosen font had to have distinct form yet feel dreamy at the same time.