Blair Green, SVP Creative Advertising and Head of Brand Design
Marcus Kaye, VP Creative Advertising & Marketing
Designer
AV Print
Category
Print
Film
Country
United States of America
Award
Honorable Mention
Design Firm
AV Print
Client
Focus Features
Blair Green, SVP Creative Advertising and Head of Brand Design
Marcus Kaye, VP Creative Advertising & Marketing
Designer
AV Print
Category
Print
Film
Country
United States of America
Main Contributor
AV Print
Assignment
With the first piece for this campaign, we were given the opportunity to lean into graphic solves and evoke feelings of this genre through the years.
Approach
Our challenge with the teaser art for Focus Features’ The Outfit was wanting to create a piece that showcased the awesome style of the film without pushing the cast too early.
Results
This tribute to Saul Bass let us feature one of the film’s most notable props while giving audiences a sense of the Whodunnit to come.
