We were tasked with promoting Porsche’s 70th anniversary in Latin America and the Caribbean. As part of that initiative, we created unique dealership posters for each of the countries in the market.
Our approach was twofold. Not only did we want to feature the range of products that Porsche has offered over its 70 year history, we wanted to highlight the unique culture and history of each country.
We created unique posters for each country, each reflecting the spirit of its respective region. In doing so, we were able to foster a sense of community and excitement around Porsche’s 70th anniversary celebration.