
- Award
- Gold
- Design Firm
- Morla Design
- Client
- Letterform Archive
- Designer
- Jennifer Morla, Reymundo Perez III
- Category
- Books
- Country
- United States of America
- Award
- Gold
- Design Firm
- Morla Design
- Client
- Letterform Archive
- Designer
- Jennifer Morla, Reymundo Perez III
- Category
- Books
- Country
- United States of America
- Title
- Morla: Design
- Main Contributor
- Jennifer Morla
Assignment
The intention was to make the book a design object in its own right.
Approach
The vacuum-formed cover entices the viewer to open and discover, though essays, project descriptions and design reflections, how design affects and reflects our culture. The design comes from a pattern for a textile designed by Jennifer Morla but never put into production. Entitled “Mitosis,” it emulates the biological division of a mother cell into two daughter cells — an apt metaphor for a mother with two daughters.
Results
The vacuum-formed, thermoplastic polycarbonate cover was inspired and informed by the work Morla did on a Clorox book project from 2012 in which she created a die from a 1967 Clorox bottle and formed a vacuum-formed bas relief for the book cover.
Contact Information
- Company Name
- Morla Design
- Phone
- 415.577.2023
- jennifer@morladesign.com
- Website
- www.morladesign.com
- Address
- 1924 20th Street
San Francisco, CA, CA
94107 US