Drinks on US is a self-promotional piece around the concept of drinks in the United States and the concept of having drinks on us—inviting the drinks to friends, clients, and prospect clients.
Approach
We began by developing a theme and brand for the self-promotion: Drinks on US. The core of this self-promo is a branded YETI® Rambler® featuring a powder coating etched logo. An informative brochure is also bundled with letterpress coasters and high-quality stickers. The main challenge of the project was developing a custom packaging to house these materials of contrasting size.
Results
The finished package is eye-catching and impossible to ignore. Clients who have received one have been genuinely impressed and we have received positive feedback as a result.