Challenged with the task of restoring shelf-safe meat in the eyes of the health-conscious consumer, SPAMbars was designed to reposition SPAM's longstanding brand as a healthy, tasteful option with simple ingredients and a fresh new look.
Results
Packaging designed for the 2018 IOPP 48 Hour Repack competition. Placed in the Top 10 in the country. Katie Tynes, Danner Washburn, Sarah Wood, Rowan Griscom, and Shivani Shah.
