Over the last 38 years, The Northwest Film Center annually presents the Portland International Film Festival. With over 150 diverse and innovative films, the NW Film Center aims to avoid the esoteric, instead focusing on community inclusion by inviting viewers to explore the world through film. Each year’s theme features something Portland, something film, and something universally accessible.

Made entirely out of cut paper, the PIFF 38 poster turns Portland’s oldest and most iconic Steel Bridge into a movie projector. “The world abridged” copy speaks to both the bridge and festival offerings. Cut paper brings a childlike simplicity and sense of magic to the one of a kind, double-deck vertical-lift bridge – allowing it to transform seamlessly into a projector that spans the Willamette River in the heart of Portland.

The client was thrilled by all the positive feedback. The Director of the NW Film Center received hand written letters exclaiming that the marvelous concept was a gem.