We were asked by The Weinstein Company to create a poster for the film “Carol”, to celebrate Valentine’s Day. The epic love story between Cate Blanchett and Rooney Mara could only be captured with a kiss.
Approach
Less is more. By distilling the story and them of the film, and by stripping away any extra information, we proceeded to create a very minimalist and graphic work that summed-up the film.
Results
The hearts tell the viewer that this is a love story, but turned on their side, they reveal a lot more, and become lips facing each other.
