SWOONLUXE Luxury Handbag, Luxury Skin Purses and accessories. Top European Model Alona Korzun. Hair Makeup Veronica Lane-Rodgers. Stylist Melissa Laskin.
Concept, Direction, Photographer Amyn Nasser.
The goal was to have a cinematic sensational feminine feeling to a woman on the go with style, freedom and chicness.
"A cinematic Chic Cool Girl Power Chick with a twist of Catch Me!"

A Fashion Beauty campaign emphasizing the individuality, fierceness and independence of the modern young woman who is style-conscious and on the go with the different Luxury Handbags, Clutches and Backpacks to match her Lifestyle. This product line is very high-end and ultra-lux. It was highly important for me to get the right type of model (a European Class) that portrayed that Girl Power and Woman in her eyes and style and stride.

The pitch to the client was a storytelling description of how the camera comes upon a young gorgeous yet independent and fierce in looks in a restaurant for example at The Ritz in Paris whereupon the moment of her fleeting leaves the viewer wanting more...

Copyright Amyn Nasser Photographer. All Rights Reserved.

The concept involved shooting in a setting and mixing elemental lighting to get the feeling of a cinematic take from a nostalgic movie scene, a romantic classic classy touch with a touch of Sassy!

Super successful. It changed the direction of the client's brand from previous campaigns with rave reviews on social media channels. This concept engages sassy passion with an innocent flirt.