The project was to design a logo for a tattoo studio.
Approach
Iris Ink pays tribute to the ritualistic beginnings of the tattoo, juxtaposed with a revolutionized form in current pop culture. Iris Ink is inspired by the greek and Egyptian goddess who was a messenger and master of communication.
Results
Similar to the goddess tattoos relay messages about who we are and have become a very important part of peoples Identity and the logo reflects this brand narrative.
