Commissioned by the Martin Luther King Jr. Commemoration committee at Penn State University, students were given the theme “Now, More Than Ever” to create a poster that conveyed the message in a powerful manner.
Approach
"Now, More Than Ever" is the time for everyone to come together and embrace the spirit and legacy of Martin Luther King Jr. in our modern era. Showing MLK "missing" on the side of a milk carton poses the question "got mlk?" and encourages everyone to take a sip of MLK's famous dream.
