This series of posters were designed to promote the annual “Slade Summer School 2010 Foundation Show” by The Slade School of Fine Art located in London.

Foundation Show was the first main exhibition; the show’s theme was “the point and line to plane”. Using that as the exhibition identity, we expressed it visually on the poster. The first poster was a visual representation of “the point and line to plane.” In order to apply the same visual identity to the second poster, we reduced the participating fine art works to a simple point and line format.

These promotional and exhibition posters fit the ideas that the client wished to convey, to which the client was extremely satisfied.