With its global “Power of Travel” campaign, Marriott Bonvoy called on the world to embrace the transformative power of travel as a vital pathway to growth, healing, and unity. A series of 20 films invited travelers to go out and experience the world’s wonders again – vividly bringing to life the personal impact of travel and how it transforms our views of the world.
The anthem film featured captivating vignettes showcasing authentic travel moments rooted in self-discovery, togetherness, and transformation. Directed by duo Hoffman/Metoyer, the spot was filmed in-and-around Marriott Bonvoy properties in Shanghai, Barcelona, and Los Angeles. Each visually inspiring scene told genuine stories of travelers strengthening old bonds, forging new ones, stepping outside comfort-zones, and embracing differences through shared adventures.