Introduce Hexa diving watches to serious divers that need a well-built instrument they can rely on, and ‘desk divers’ that will live vicariously through the brand.
The Hexa K500 is durably built to withstand depths of 500 meters, which means it can take you places lesser watches can’t. And the deeper you go, the more extreme your adventures are likely to become. We brought that to life with fantastical situations that support the line, “Come up with better stories.”
The client loves the work and will be extending it across the brand. In addition, a socially-driven promotion is in the works that will allow dive enthusiasts to take part in an undersea treasure hunt.