Our full-service advertising agency does everything from strategic planning to package design to digital marketing, but we specialize in helping wellness clients. During the holiday season, our Colorado agency “paid it forward” to friends and colleagues by giving them the Gift of Water New Year’s Box.
Our clients received a sleek water bottle along with a wish of “Health & Happiness” over the new year, but the real present was in the packaging. Our custom-designed box was more akin to a seasonal Champagne presentation. We decorated the package with modern line art and a letter-pressed label. The box shared vital water-shortage statistics along with a message saying that we had made a donation on behalf of the recipient to non-profit Raincatcher that would provide clean drinking water for thousands of people in need. Sample snippets:
“Water… Hydrogen and oxygen’s love child… Ice before it was cool… Majority shareholder of the human body... Unavailable to almost 600 million people.”
The Gift of Water New Year’s Box was a tasteful—but not wasteful—idea that allowed our agency to say thank you to our loyal clients in a unique way during a busy giving period while we acknowledged an important cause, made a difference and rung in the New Year. We hope they’ll think of it as a keepsake.