My diploma thesis was to redesign the Hungarian cycling road race's corporate identity, which held annual. It is considered as the Hungarian Tour de France. It was a particular challenge and excitement that it did not include a classic image element, but consisted exclusively of sports and competition-specific elements, such as competition equipment or installations on the competition site, advertising space and screen appearances on TV and online broadcasts.
I considered it an important aspect to create an easy-to-understand concept, but based on a varied sample system. Thus I designed a dominant, abstrakt pattern system, which express the main motivation of the cyclist, because it's reflects on adrenaline rush in the body that drives them during competition. At the same time the triangular rotated crystal forms contains the bike spoke's cuts and intersections.
I had won the Blue Dot Award (third place from 114 participants) on RGB Design Award in 2021, which was organized at Budapest by the KREATIV online Magazine.