The development of a compelling visual design system seeks to unify a system's differing components yet instill excitement through its innovative representation of meaning. This project focuses on the manipulation and arrangement (composition) of typography and image as it conveys messages through a poster series.
I tried to communicate using metaphor, with the image and text creating a tear. The small pop of yellow was purposeful in being eye-catching without overwhelming the content of the tear, which I felt was the most important part of my composition and message. I chose yellow because it was still bright without being in your face and there was less vibration with the halftoned background, which kept the text legible.
Found Image Source Cited: “Naomi Wadler.” Kolumn, i1.wp.com/www.kolumnmagazine.com/wp-content/uploads/2019/04/ Naomi-Wadler__00a.jpg?w=1200.
My concept for this poster was centered around the tension and meeting point of the two sides of the conflict. I took the tear and applied the words “Thoughts and Prayers” which is often the only action many policymakers and people make after a school shooting. The kids leading March for Our Lives make it clear that thoughts and prayers aren’t doing anything to solve the problem and that what we need is a policy change and common-sense gun control, which is met with backlash.