The goal of this project was to create an effective visual design system for the exhibition at the Freedom Center for Idea Comets: 3 Social Pioneers. The exhibition explores the development and historical perspectives of these three extraordinary world social leaders. The project focused on the manipulation and arrangement of typography and images as it conveys messages through a poster series.

The "Change By Many" poster series acknowledges that at the core of each social movement is the person's actions and words, and it is the efforts of everyone with the smaller movements that make a difference. The poster is meant to be read differently at three distances. From a farther distance, the graphic shapes communicate the larger message of idea comets. As the viewer gets closer, he or she will see the person's face. Finally, when he or she is up close to the poster, he or she will be able to see the smaller movements integrated in the shapes.

During the critique, the poster series was well received. The interactive element of understanding the poster from different distances allowed people to stay engaged with it. Drawing people in from farther distances and giving them a reason to continue to interact with it up close. Overall, communicating the movements that each person was a key factor of.