Design a poster campaign for the launch of theatre company ‘Theater Babel Rotterdam’.
Theater Babel Rotterdam is not an ordinary theatre company. With their performances the company creates a world where people understand each other. Here they embrace the person who is different. A place where we can openly talk about our differences. Where we dare to show our vulnerability. Raw, pure, and sometimes sweet. When you experience one of their performances, you will become a different person. This experience is visualised in the design of the poster campaign.
According to the artistic leader, the poster is the perfect visualisation of the experience the theatre gives the audience: becoming a different person.