The St. Louis Community Chorus wanted to publicize their annual holiday concert.
The mood in our country has been bleak. The chorus wanted to give people a couple of hours of hope with songs to help cut through the gloomy atmosphere and bring some positive light to their audience. The poster depicts a somber winter landscape. The song of the bird in the tree brings a mosaic of bright color and optimism.
The chorus played to near sellout audiences, many who experienced the chorus for the first time. The artistic director even commissioned stage art that related to the poster, including white winter trees with a carving of a small bird in its branches.