The project was to create key art for the new drama, Next. Our objective was to make a bold image that captures the elusive nature of artificial intelligence while not feeling overly sci-fi.
Approach
I wanted to create a graphic piece that focuses on our hero and the themes of artificial intelligence and paranoia. The colors, layered imagery, and texture help achieve this while bringing the viewer into his world.
Results
The piece helps set the suspenseful tone of the show leaving the viewer wanting to know more. It strikes the balance between the paranoia and fear of A.I. gone awry without being overly sci-fi.