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Sculptor Taichi Yoshimura's solo exhibition "REACTION" is a solo show in which he expresses his own reaction to the world in which COVID-19 is prevalent.
Considering what kind of visual expression is desirable in a world where it is not desirable to invite people to come to the exhibition, he trimmed his sculptures boldly, so that visitors could not see the entirety of his work, and by doing so, he was able to "capture as a reaction" the emotions that would be felt by those who came to see the exhibition. I designed a design that is It would have been rude to trim the work in this way, but I told the artist this and he agreed with me, and this design was born.
When we asked the visitors what they thought of the design, they all said, "I literally couldn't hide their reactions to the amazing approach and the amazing work," and I think our design intent was well conveyed.