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Poster EURO 2012 - 16 National football teams / Poland-UkrainePoster should represent EURO 2012 as unique sport competition of 16 national teams. Special emphasis should be on Croatian National Team that should be highlighted, but so it won't be bigger than other nationas, because poster will be distributed to all national teams.
This design is combination of national colors and typography in which are extracted numbers on the back of football players. Order of numbers is alterative by rows: at first they go from right to the left, second time from left to the right, which represent certain movement. All 16 national teams (numbers) are illustrated by photo, like real active game play on the field... wet, sunlit, crumpled, they appear live(ly). Croatian sports jersey is under number 8 and it is highlighted with square grid of red and white fields.
Poster was acceptable to all because every national team was involved in it with their visual identity. Croatian Football Federation shared the poster on EURO 2012 as their Public Relation and sport fair-play on championship. Poster was accepted well from football fans in Europe also and it was rewarded on several international competitions.