Blake Farms decided to launch a series of Orchard Ales, Beer made with fruit from their family farm. The assignment was to create labels that paired the light and crisp taste of the orchard ales with all of the hard work and elements that goes into running a family farm.
Approach
We decided to create colorful illustrations of the fruits used in the two variations (Apple and Strawberry) that are made up of shapes that tell the story of how it is made with bright watercolor textures that match the fresh taste that comes from using quality ingredients.
Results
A favorite among beer lovers that visit the Blake’s Cidery/Winery hoping to try a quality fruit ale.
