Four Seasons Festival

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Design Firm: Maryland Institute College of Art

Client: N/A

Designer: Soyeon Kwon

Category: Print; Festivals

Country: United States of America

Title

Design Firm: Maryland Institute College of Art

Client: N/A

Designer: Soyeon Kwon

Category: Print; Festivals

Country: United States of America

Title

Instructor: Kiel Mutschelknaus

Assignment

Four Seasons Festival is an imaginary botanical festival held throughout the year. The theme of the festival changes according to the blooming time of each flower.

Approach

Rather than simply showing a flower photo, I intended to create a 3D character for each blooming season to create a different visual from the existing flower festivals.

Results

The 3D characters can be used in different channels: social media posts, videos, and a website. After the end of the Four Seasons Festival, the characters can create different storytelling content during non-seasonal periods.