After 62 iconic years in print, Playboy made worldwide headlines by deciding to no longer show nude models. For the first “no nudity” issue of the magazine, Stoli bought four consecutive pages. We created a series of ads that celebrated the Playboy's progressive decision while also adding a little witty commentary to the highly anticipated issue. Though Playboy no longer showed topless women, we were able to nod to Playboy’s long, cheeky history.
