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Accidentally Extraordinary is a tiny Oakland, California based headphone maker. They make beautiful headphones and we did our best to create a beautiful brand to go along with it. The objective was to create more brand and product awareness, so we decided to design postcards for various upcoming events.
We designed a postcard that was passed out at events to both show and explain clearly that these headphones are bad ass and are rooted in the idea that wood just so happens to create better sound and look good doing it.
The postcards did exactly as was hoped at events like SXSW and Oakland’s First Fridays, people were introduced to the beauty of the product on the front and got the information they needed on the back. The client had to re-up on the cards after the first event.