The goal of this project was to make an identity for Hoppin’ Hot Sauce, an ambitious hot sauce company based out of Spokane, Washington. Hoppin’ creates blends of uncommon flavor combinations into their sauces that have a spicy kick that will make your taste buds hop!
Approach
The logo for Hoppin’ was created by putting together two uncommon elements, a frog that hops, and a molcajete for salsa.
Results
The combination is successful because it expands and embodies the uniqueness of the flavors available. Just as the flavor combinations are delicately balanced to provide an excellent flavor experience, the logo itself is just as well rounded.
