Create a poster / design system to excite and promote Milwaukee's authentic French Festival.
We created a new theme and stunning poster using iconography that encompasses the festival, the fun and the city. This icon system was also versatile enough to be used across all communication pieces- digital, social, print, out of home and experential.
A cohesive brand on and off-premise that conveys fun. Increase in news coverage for event. Increased social RSVPs.
The Rally Co
316 N. Milwaukee St Suite 501 Milwaukee, WI 53202 US