The 2019 visual identity of the Archipel Festival explores the imagery and codes of femininity.
It deconstructs stereotypes through the creation of a visual language advocating an uninhibited affirmation of femininity referring to the consciously stylized and self-referential expressions of femininity.
Borrowing from both the codes of feminism and femininity, the visual identity proposes an iconography that is sometimes humorous, cynical and irreverent.