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My personal statement, “Meet Smart People & Make Good Work” is what I seek in collaborations, and the desired outcomes of that work.
The typography on these posters is a customized version of the commercial typeface Gotham, designed in 2000 by Hoefler & Co. Through the design of this poster I explored a trompe l'oeil effect with the letters so they appear dimensional on the flat printed plane. This was achieved through a limited three-color palette – each with two values – and the addition of triangular-shaped shadow areas.
This poster is a memento that I gift to individuals whom I collaborate with, or as a conversation starter when embarking on new ventures.