The focus of this assignment was to create a logo for SIKKO, a pure and natural bottled water company.
Through the use of wordlists, and thumbnails, my design process lead me to combine similarly shaped icons of an igloo, and a deep-sea diver. The final trademark is for a bottled water company, tying in the two concepts of an igloo and a diver. The name SIKKO comes from the Greenlandic Inuit language for "snow", which is where Eskimos first used the igloo as shelter.
The final result is a simple, yet unified trademark that encompasses the SIKKO's identity.