The narrative of history continues to inform our future. Looking back, we see that disruption often yields periods of creativity and innovation, that each step on the way to equal rights moves us forward, and that our innate imagination is the equipment we need to frame new concepts. Once radical movements like cubism yield concepts like modularity that enable adaptive workspaces, and science tests the limits of what we believe to be true about our world and tools we need. We begin now to propose simplicity and economy of means as tenets of design that will inform the work products and environments of our future.
A series of conceptual photographs that illustrate the optimism of the future using the narrative of the past, present, and future.
The ad program has been inspirational to Teknion’s client base who are architects, designers, and companies trying to make sense of the new workplace in a post-pandemic world.