The goal of this project was to create a logo combining two different objects. Nocturno incorporates an owl with pliers.
Approach
I took a morphological approach to combine the pliers with the ears and beak of an owl. The typography reflects the shapes of the logo design. The yellow color is a traditional color used in tools and the black color adds a sense of professionalism. All these aspects create Nocturno the tool company.
Results
The project was successful by creating a unique brand identity for a tool company. Communicating Nocturno's professional brand voice.
