Both personal and client based. The idea came from my AD Amy Lehfeldt at Getty and we ran with it from there, casting, location, budget (expense). Amy was on for the shoot.
Approach
Approach was heavily reliant on casting, we have to find a group of friends who fit the part and were willing to be that playful in front of the camera, again and again. I think we captured some unique perspectives being able to shoot in and out of the water.
Results
I think we were able to capture a very unique viewpoint on a carefree summer afternoon, I’m very happy with the results.