Drive consumers to the new JBL Quantum gaming headset range by bringing them on a journey through a world of 3D characters, weapons, vehicles, etc. across multiple game genres, that all coalesce to form the JBL Quantum headset. The trailer introduced the new JBL Quantum headsets to consumers with a global wide launch, bringing sound to the forefront of the conversation for gamers.
Creative approach leveraged 3D/CGI, Photography, and Motion Graphics to develop the Final Trailer.
The Trailer was very well received as it was unique and ownable and allowed a great piece of Branding for the release and announcement of JBL's new Quantum series headset that really speaks to gamers.