The assignment was to combine letterform and object to create a trademark for a binding supply company called Master Wares.
Approach
Master Wares is a binding supply company that prides itself on perfection and efficiency. It was important to create an energetic trademark that accurately represents that.
Results
By using the folds of the ribbon I am able to use the forms to integrate an M and W for the name Master Wares. Choosing a muted blue tone reinforces the scholastic aspect of this brand.
