Design an explainer video for the Mygration project, which is a mobile application serving as a collective memory archive tailored to refugees and migrants that helps them safeguard their photos, connect with others, and share their own story with the world.
We first started with brainstorming to develop some loose ideas for the piece's narrative. Then began the process of developing an illustration style. The style boards were initially developed to be black & white, but were later changed to incorporate the Mygration brand colors. We decided on simple line drawings with a slight grain to add texture.
A collective piece explaining the mission of the Mygration project in an upbeat and approachable way.