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Riverpoint Partners is a Denver-based real estate investment and development firm founded on a passion for the dynamic neighborhoods and businesses of Denver, Colorado and Raleigh and Durham, North Carolina. ArtHouse Design was tasked with reinvigorating Riverpoint’s existing brand and creating a new identity that reflects the company’s desire to focus on thoughtful, community-minded developments. Riverpoint sought a logo that conveyed the quality of their properties, their high level of professionalism and their established presence as a member of the Denver, Raleigh and Durham communities.
The ArtHouse Design team collaborated directly with Riverpoint Partners to develop a timeless identity that reflects the brand’s strategic, professional process and attention to detail, as well as the quality of their properties.
Since unveiling the new Riverpoint Partners logo, ArtHouse Design has applied the identity to a new website, marketing collateral materials, as well as office signage and various merchandise such as construction hard hats. Riverpoint Partners have quickly established them as key players in the redevelopment of some of Denver, Raleigh and Durham’s signature neighborhoods, in part as a direct result of their new brand.